hello!
I am a marketing specialist located in Chicago, Illinois.
With nearly six years of digital marketing experience, I have honed my skills and expertise in navigating the ever-evolving digital landscape.
Specializing in crafting effective and data-driven marketing strategies, I understand the power of leveraging digital platforms to drive brand awareness, increase conversions, and build an online community. My deep understanding of design, consumer behavior, and passion for staying ahead of the curve allow me to deliver innovative and impactful marketing solutions that help businesses thrive in the digital age.
Whether you want to optimize your online presence through engaging content, enhance your social media strategy, or implement targeted digital advertising, I’m here to guide you toward success.
Explore my portfolio to learn more about my achievements and expertise and how they can help your business reach new heights in the digital realm.
Copywriting
With over seven years of copywriting experience, I have fostered a passion for crafting engaging, compelling, and to the point stories.
reports
Through copywriting and design, I produced expansive reports for Northwest Center, a non-profit organization. This work included collaborating with the Development and other organizational teams to collect data and stories, which were then consolidated into the following reports and distributed to funders and the community.
NEWSLETTERS & published work
After joining the Northwest Center team in 2022 as their Marketing and Individual Manager, I produced monthly newsletters highlighting the non-profit's work. My prior copywriting work consisted of published press releases and feature stories for Meals on Wheels.
design
From blank pages to tangible design, I have experience creating refreshing and memorable imagery that can best represent your vision and business.
digital marketing
With experience in developing strategic social media campaigns, I deeply understand social media platforms and trends, allowing me to create and curate compelling content while building a vibrant online community. Leveraging data and analytics, I optimize performance and achieve measurable results. I adapt strategies to meet users' changing needs by staying attuned to the evolving social media landscape.
January 2022 - January 2024 Analytics
Northwest Center (NWC) was a local non-profit rooted in Belmont Cragin, Illinois, created to serve the community through working with older adults, youth, parents, immigrants, and those seeking financial and housing assistance.
NWC’s main demographic was women ages 35 - 44, with their most engaged platform being Facebook. Facebook was primarily utilized to spread organizational awareness and encourage the community to use the non-profit's resources and attend programs and events.
Social Media analytics jan ‘22 - jan ’24
Northwest Center (NWC) focused primarily on organic social media outreach to the surrounding communities
January 2023 - August 2023 Analytics
The DIME was a dynamic neighborhood sports bar in the heart of Lincoln Park, Chicago. Over eight months, I created photo and video content, marketing graphics, and a website for the Lincoln Park sports bar.
Social Media analytics jan ‘23 - August ’23
The DIME focused primarily on social media outreach through Instagram and TikTok.
53%
overall increase in Facbook reach
32%
overall increase in Instagram followers
Social Media Content
Here you'll find examples of my social media work, demonstrating how I craft engaging content that drives results.
Photography
Below is collection of my personal photography on digital and film.
Get in touch
If you are seeking a marketing specialist who can elevate your brand, drive revenue growth, and deliver measurable results, I would love to connect. Let's discuss how I can contribute to your business's success, help you achieve your marketing objective, and make a significant impact together.
Chicago, Illinois 60613
